Simplicity is the best design philosophy. You might have heard people say that, and it is true. In fact some designers claim that simplicity is the goal of a design to bring calm from chaos, peace from disturbance and clarity from complexity.
Using a simple design approach towards logo design can help you come up with an elegant logo design idea. What you need to do is to keep in mind the real purpose of getting a logo design which is to deliver a message to your audiences. If you can do so by keeping your logo design simple then do it.
Simple logo design does not necessarily mean an easy logo design. In fact once you are set on it you would realize that creating a simple and effective logo design is more difficult than creating a complex logo design. For inspiration you can look at these logo samples of some famous brands:
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